Send and Receive SMS Messages

Send and receive SMS (aka text) in Gladly to communicate with Customers. If a Customer sends an SMS to your company and the incoming SMS is routed to you, click Accept so you're taken straight to their Customer Profile, where you’ll find their current SMS and any previous interactions with your company.

Click 'Next' to receive more Messaging Customers

The number of Messaging Customers (e.g., SMS, chat, Instagram Messaging, etc.) you're automatically routed depends on the standard messaging capacity your Administrator has set. You must click Next to receive more Messaging Customers beyond the standard capacity until the maximum number of Messaging Customers is met.

Start a new SMS

You should only text a Customer who has previously opted in to receive support via SMS. Customers usually opt-in by being the first to reach out by sending an SMS with the knowledge they can opt-out anytime.

To send an SMS, the Customer must have a phone number showing Mobile (type) with an SMS (tag) in their Customer Details.

Contact information including address, email, mobile number, and SMS option highlighted.

  1. Click from the Customer’s Profile.

  2. Select SMS. You’ll see the SMS Composer pop-up, ready for you to start writing your response. 
    Menu options for communication include SMS, email, and note creation features.

  3. Once you’ve completed your message, click Send SMS to send your message.

Reply to an SMS

Gladly automatically defaults to the last Channel a Customer contacted you on. In this case, since they last reached out by SMS, you’ll notice the reply bar default to Reply with an SMS.Text message conversation showing a positive response and an option to reply via SMS.

  1. Click anywhere along the reply bar. The SMS Composition pop-up will appear, ready for you to start writing your response.

    • The maximum limit for the entire SMS message is 1600 characters. Message delivery may fail, or an error may appear if this limit is reached.

  2. Once you’ve completed your message, click Send SMS.

End SMS session

An SMS session ends if:

Opt-out of SMS messages

You won't be able to send SMS to Customers who have opted out of receiving SMS messages. See SMS Opt-Out Keyword and learn how this works in Gladly.