---
title: "What’s the maximum number of SMSes Gladly can send?"
slug: "whats-the-maximum-number-of-smses-gladly-can-send"
description: "Proactive SMS Campaigns can send a maximum of 40 SMSes every five minutes. Visit Gladly Help Docs to learn more."
updated: 2025-12-11T21:37:21Z
published: 2025-12-11T21:37:21Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.gladly.com/llms.txt
> Use this file to discover all available pages before exploring further.

# What’s the maximum number of SMSes Gladly can send?

Proactive Email can send a maximum of eight emails per minute per Campaign, which is 40 emails every five minutes and equals 480 emails per hour. So, if you have 500 recipients on a Campaign, it will take a little over an hour to send emails. This is done to prevent your emails from being tagged as spam and this limit cannot be changed. Also, if a specific outreach end date/time is configured, not everyone in your recipient list may be messaged if the list is too large and ends too soon, considering the email send limits.