- 12 Oct 2022
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What is Self-Service Threads?
- Updated On 12 Oct 2022
- 2 Minutes To Read
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- Using Sidekick for chat or plan to implement chat.
- Have Shopify, Big Commerce, or Magento connected to Gladly or a different OMS and have built a Lookup Adapter to display order details in Gladly.
Self-Service Threads lets you create different kinds of automation to handle the most common Customer queries, surfacing rich Customer data from Gladly and other core applications, so you don’t sacrifice personalization for efficiency. Each Thread you configure meets Customers wherever they are — in Channels they prefer — and lets them interact with your company in new ways that leave a lasting impression. And it all starts with people, not an order number, case number, or ticket number.
Need automation? Create a Thread
Create a Thread to build different kinds of automated interactions across different Channels to help Customers self-serve or surface pertinent information they seek without requiring them to speak to an Agent.
Start with People, not an order number
Center everything on the Customer instead of an order or ticket number. Access your Customer’s information by asking for their email address or phone number — not their order number or ticket number.
Unlock rich Customer data from Gladly and other apps
Gladly verifies Customer identity by authenticating them and unlocking information you already have about them in their Customer Profile (e.g., lifetime value, order history, CSAT feedback, preferences) and from other apps (OMS, marketing apps, etc.).
Part of a lifelong conversation
Self-Service Threads are part of your brand’s lifelong conversation with a Customer. Agents have all the context they need in the Conversation Timeline to pick up where a personalized automated interaction left off without missing a beat. All that without asking Customers to repeat themselves or start over. Customers feel known because they are.
Simple to set up and maintain
Author a self-service experience (Thread) in Gladly — no technical or coding knowledge required.
Benefits of using Self-Service Threads
Giving your Customers the power to self-serve comes with a host of benefits, not limited to:
- Increasing team efficiency by reducing the volume of incoming requests your Agents handle. This also allows your Agents to focus on high-touch and more complex issues.
- Reducing your Contacts Per Order by reducing the overall number of inquiries to your team.
- Increasing Customer satisfaction by helping them save time for questions so they can quickly find the answer themselves.
- Having one less third-party vendor to manage because Self-Service Threads is built into Gladly. Plus, you can easily set it up yourself.
- Note – Tools like Netomi and Thankful, which also automate interactions and responses, will continue to work in Gladly. We believe there is no “one size fits all” self-service solution, so look at Self-Service Threads as another tool in your Gladly toolbox and determine which tools work best based on your self-service needs and requirements.