---
title: "Magento Integration Toolkit"
slug: "magento-integration-toolkit"
description: "The Magento integration is built and maintained by Gladly. Learn the basics of how the Magento integration works."
updated: 2026-02-24T23:54:04Z
published: 2026-02-24T23:54:04Z
canonical: "help.gladly.com/magento-integration-toolkit"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.gladly.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Magento Integration Toolkit

Learn the basics of how the Magento integration works.

## Who maintains the integration

The Magento integration is built and maintained by Gladly.

## Basic scope

Gladly Team reads data from Magento and then writes data in the Customer Profile. From there, Agents can cancel and/or refund orders and perform other order-related activities.

## How the integration works

This is a pull-based integration with Gladly Team → Connector Service → Magento APIs. Only Magento APIs are used to write data into Gladly Team. Once connected, Customer Profiles are automatically linked (if auto-linking is enabled) to matched accounts in Magento. Agents can also link a Customer Profile to Magento [manually](https://help.gladly.com/docs/link-customer-profile-to-an-external-integrated-system).

> [!WARNING]
> Customer matching between Gladly and Magento relies exclusively on email addresses
> 
> Customer matching between Gladly Team and Magento is limited to email only; phone number matching is unavailable due to Magento API constraints.

> [!WARNING]
> Gladly Team Customer Profile is required for auto-linked to initiate
> 
> A Customer Profile with an email address needs to exist in order for Magento to link with Gladly Team. Customer Profiles are not imported/created in Gladly Team simply because they exist in Magento. The link occurs when a Contact comes in from the Customer (i.e., Customer sends an inbound email) or an Agent creates a Customer Profile manually with the their email address for an outbound inquiry.

Gladly Team fields powered by the Magento 2.x integration:

**Customer**

- ID (Allows deep-link to Customer record in Magento)
- Name
- Address
- Email
- Customer since

**Order**

- ID (Allows deep-link to order record in Magento)
- Total
- Discount
- Timestamp for order creation
- Status
- Fulfilled (Yes/No)
- Shipment tracking
  - Shipment method
  - Tracking number

**Order Lines**

(array of products)

- Name
- SKU
- Unit price
- Quantity
- Product URL (Allows deep-link to the product page in Magento)